About Us

Who: Amy & El

What: A pop-up shop ~ A temporary boutique that is on trend, seasonal and a fun place to shop.

HERE. a pop-up shop will feature apparel, jewelry, accessories and home goods, concentrating on local designers as much as possible. Additional spotlights may include a Photo Op, Sweet Spot, Petite Boutique (kids), Bohemian Vintage Rack and more.

Where: Annapolis

How: Every 8 weeks we will "pop up" at a new retail location for a limited time designed to generate excitement with a seasonal and/or inspired theme creating an appealing and unique shopping experience ...always sure to awaken your shopping sensibility!

Why: Why not? Pop Up shops are trending in other cities like NY, LA, Austin and San Diego. We love the idea of being able to bring a hip vibe, and local designers to Annapolis. Plus having 5 kids between us, it's the perfect way to have a retail shop without a year long lease!

HERE. a pop-up shop owners

Amy Fresty - Amy was born and raised in Wisconsin and graduated from Marquette University with a degree in Communications. In 1996 she moved to Baltimore where she pursued her love for fashion and photography at the Maryland Institute College of Art. Now, she and her husband of 8 years, live in a fantastic neighborhood in Arnold, MD with her son Jack, 7 and twins, Max and Lola, 4. While she has a great job in the mortgage industry that allows her to work from home and stay super involved with her kids, she also longs to feed her true calling of bringing her love of fashion to the Annapolis area.

Ellen Lunay - Ellen graduated from UMD with a degree in Fashion Merchandising and worked in the industry both in New York & Los Angeles until 2005. Moving back East, to the same awesome neighborhood as Amy, in Arnold, with her husband and 1 year old was definitely the best for their growing family. Now, the mom of two girls: Lucy, 9 & Izzy, 6, she is co-owner of bosunsupplies.com, a stainless steel marine supplier. While she loves working with her husband of 12 years, and the flexibility to be with her kids, her true passion is fashion and she is very excited to get back into it with her style-sista, Amy!

New Years Eve ~ El & Amy celebrating good things "popping-up" in 2013!

HERE. a pop-up shop's Return Policy:

Due to the temporary nature of our business, returns or exchanges will be accepted within the dates of the pop-up that you purchased your item (ex: 5/3 - 5/12). A receipt is required and only tagged & unworn/unused items will be accepted.

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